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	<title>Ibizaah! Blog &#187; Online Marketing</title>
	<atom:link href="http://ibizaah.com/blog/category/online-marketing/feed/" rel="self" type="application/rss+xml" />
	<link>http://ibizaah.com/blog</link>
	<description>A fun side project to learn jQuery, the YouTube API, and online Marketing</description>
	<lastBuildDate>Sat, 06 Nov 2010 21:37:36 +0000</lastBuildDate>
	<language>en</language>
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		<item>
		<title>News Coverage in Cooliris</title>
		<link>http://ibizaah.com/blog/news-coverage-in-cooliris/</link>
		<comments>http://ibizaah.com/blog/news-coverage-in-cooliris/#comments</comments>
		<pubDate>Fri, 06 Nov 2009 20:29:48 +0000</pubDate>
		<dc:creator>Migs</dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Videos]]></category>
		<category><![CDATA[Cooliris]]></category>
		<category><![CDATA[Flickr]]></category>
		<category><![CDATA[iShowU]]></category>
		<category><![CDATA[screencast]]></category>
		<category><![CDATA[slideshow]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://ibizaah.com/blog/?p=100</guid>
		<description><![CDATA[Ibizaah! has received quite a bit of coverage throughout its short 2 week lifespan and I decided to create a slideshow with screenshots from all the main sites that reviewed Ibizaah!. Yesterday I created a embbeddable Flickr Flash slideshow and today I got fancier and combined Cooliris and iShowU to record my screen. I uploaded [...]]]></description>
			<content:encoded><![CDATA[<p>Ibizaah! has received quite a bit of coverage throughout its short 2 week lifespan and I decided to create a slideshow with screenshots from all the main sites that reviewed Ibizaah!.</p>
<p>Yesterday I created a embbeddable <a href="http://www.flickr.com/photos/11369046@N08/sets/72157622616347813/show/">Flickr Flash slideshow</a> and today I got fancier and combined <a href="ttp://www.cooliris.com/">Cooliris</a> and <a href="http://store.shinywhitebox.com/home/home.html">iShowU</a> to record my screen.<br />
I uploaded the video to <a href="http://www.youtube.com/">YouTube</a> and used their <a href="http://www.youtube.com/audioswap_main">audioswap feature</a> to lay down an <a href="http://www.youtube.com/watch?v=9SJ2c26Cazs">awesome track</a>.</p>
<p>Here is the result:</p>
<p><center><br />
<object width="445" height="364"><param name="movie" value="http://www.youtube.com/v/1ETLuAM_n4s&#038;hl=en&#038;fs=1&#038;rel=0&#038;border=1"></param><param name="allowFullScreen" value="true"></param><param name="allowscriptaccess" value="always"></param><embed src="http://www.youtube.com/v/1ETLuAM_n4s&#038;hl=en&#038;fs=1&#038;rel=0&#038;border=1" type="application/x-shockwave-flash" allowscriptaccess="always" allowfullscreen="true" width="445" height="364"></embed></object><br />
</center></p>
<p>Thanks Cooliris for creating ans awesome 3D browsing plugin.</p>
<p><center><br />
<a href="http://www.cooliris.com/"><img src="http://ibizaah.com/blog/wp-content/uploads/2009/11/cooliris-header.jpg" alt="cooliris-header" title="cooliris-header" width="480" height="320" class="aligncenter size-full wp-image-101" /></a><br />
</center></p>
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		</item>
		<item>
		<title>Ibizaah! Coverage Screenshots SlideShow</title>
		<link>http://ibizaah.com/blog/ibizaah-coverage-screenshots-slideshow/</link>
		<comments>http://ibizaah.com/blog/ibizaah-coverage-screenshots-slideshow/#comments</comments>
		<pubDate>Thu, 05 Nov 2009 19:10:23 +0000</pubDate>
		<dc:creator>Migs</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[coverage]]></category>
		<category><![CDATA[Flickr]]></category>
		<category><![CDATA[slideshow]]></category>

		<guid isPermaLink="false">http://ibizaah.com/blog/?p=93</guid>
		<description><![CDATA[I just found a really cool feature in Flickr. You can share a slide show as a Flash movie and embed it anywhere. Here is slide show with all the coverage Ibizaah! has received so far in the last two weeks.]]></description>
			<content:encoded><![CDATA[<p>I just found a really cool feature in Flickr. You can share a slide show as a Flash movie and embed it anywhere.<br />
Here is slide show with all the coverage Ibizaah! has received so far in the last two weeks.</p>
<p><center><br />
<object width="500" height="375"><param name="flashvars" value="offsite=true&#038;lang=en-us&#038;page_show_url=%2Fphotos%2F11369046%40N08%2Fsets%2F72157622616347813%2Fshow%2F&#038;page_show_back_url=%2Fphotos%2F11369046%40N08%2Fsets%2F72157622616347813%2F&#038;set_id=72157622616347813&#038;jump_to="></param><param name="movie" value="http://www.flickr.com/apps/slideshow/show.swf?v=71649"></param><param name="allowFullScreen" value="true"></param><embed type="application/x-shockwave-flash" src="http://www.flickr.com/apps/slideshow/show.swf?v=71649" allowFullScreen="true" flashvars="offsite=true&#038;lang=en-us&#038;page_show_url=%2Fphotos%2F11369046%40N08%2Fsets%2F72157622616347813%2Fshow%2F&#038;page_show_back_url=%2Fphotos%2F11369046%40N08%2Fsets%2F72157622616347813%2F&#038;set_id=72157622616347813&#038;jump_to=" width="500" height="375"></embed></object><br />
</center></p>
<p><center><br />
<a href="http://flickr.com"><img src="http://ibizaah.com/blog/wp-content/uploads/2009/11/flicker-logo2.jpg" alt="flicker-logo2" title="flicker-logo2" width="480" height="144" class="aligncenter size-full wp-image-94" /></a><br />
</center></p>
]]></content:encoded>
			<wfw:commentRss>http://ibizaah.com/blog/ibizaah-coverage-screenshots-slideshow/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>PayPal Donations &#8211; New revenue model?</title>
		<link>http://ibizaah.com/blog/paypal-donations-new-revenue-model/</link>
		<comments>http://ibizaah.com/blog/paypal-donations-new-revenue-model/#comments</comments>
		<pubDate>Thu, 05 Nov 2009 08:54:56 +0000</pubDate>
		<dc:creator>Migs</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[donations]]></category>
		<category><![CDATA[PayPal]]></category>

		<guid isPermaLink="false">http://ibizaah.com/blog/?p=86</guid>
		<description><![CDATA[Seing that after about 7,000 page views I only have gotten 36 clicks on my Amazon ads and zero sales, I am opting to monetize my time invested on Ibizaah! through a PayPal donations button. I am hoping charity from good samaritans will help me at least cover the server costs. I&#8217;ve seen this done [...]]]></description>
			<content:encoded><![CDATA[<p>Seing that after about 7,000 page views I only have gotten 36 clicks on my Amazon ads and zero sales, I am opting to monetize my time invested on Ibizaah! through a PayPal donations button. I am hoping charity from good samaritans will help me at least cover the server costs.</p>
<p>I&#8217;ve seen this done on many free projects. Just for karma I think is good to donate to people that offer services out of their own good will. To give example today I donated $10 USD to <a href="http://www.uploadify.com/" target="_blank">Uplodify</a> a little site that creates a very useful jQuery plugin to allow simultaneous multiple file uploads to a server and which I implemented in <a href="http://pointkit.com/site">PoinKit</a>, my project management website.</p>
<p>I am very curious to see if I get any donations at all, and if I do what is the typical amount and what is the ratio of dollars versus visitors. I am taking a wild guess 1 dollar per 1000 visitors?<br />
In that case I would made a whopping $7 bucks with all my traffic so far..<br />
Time to find a real paying job? Come on, party goers! buy me a virtual beer!</p>
<p>Here is the screen shot from the bottom of Ibizaah! where I&#8217;ve put the donation button&#8221;</p>
<p><center><br />
<img src="http://ibizaah.com/blog/wp-content/uploads/2009/11/Miguel_Donate_Paypal_Ibizaah.jpg" alt="Miguel_Donate_Paypal_Ibizaah" title="Miguel_Donate_Paypal_Ibizaah" width="391" height="107" class="aligncenter size-full wp-image-87" /><br />
</center></p>
]]></content:encoded>
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		<item>
		<title>First attempt at making money through ads &#8211; Amazon Associates</title>
		<link>http://ibizaah.com/blog/first-attempt-at-making-money-through-ads-amazon-associates/</link>
		<comments>http://ibizaah.com/blog/first-attempt-at-making-money-through-ads-amazon-associates/#comments</comments>
		<pubDate>Mon, 02 Nov 2009 06:26:25 +0000</pubDate>
		<dc:creator>Migs</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[Amazon Associates]]></category>

		<guid isPermaLink="false">http://ibizaah.com/blog/?p=46</guid>
		<description><![CDATA[In the Internet traffic is money. The correlation is directly proportional, and the yield factor depends in a couple of factors; quality of ads, placement, and morals. Unfortunately, the lower the morals, the higher the revenue. This is sad but true, if you don&#8217;t believe be read this TechCrunch article. If you ads are not [...]]]></description>
			<content:encoded><![CDATA[<p>In the Internet traffic is money. The correlation is directly proportional, and the yield factor depends in a couple of factors; quality of ads, placement, and morals.<br />
Unfortunately, the lower the morals, the higher the revenue. This is sad but true, if you don&#8217;t believe be read this <a href="http://www.techcrunch.com/2009/10/31/scamville-the-social-gaming-ecosystem-of-hell/" target="_blank">TechCrunch article</a>. </p>
<p>If you ads are not fined tuned and targeted to the demographics of your audience then those ads won&#8217;t yield as many profits as well targeted adds.<br />
Finding the perfect balance is a recent science and a science that those that have mastered has made them very very wealthy.</p>
<p>Needless to say that If I make any money from this site it will not be by deceiving and tricking my audience into clicking banner ads that make false promises. This will ensure any possible revenue will be cut by at least 10 times.<br />
So being good, having morals has a price.. the price of losing a lot of potential revenue.<br />
Because money is money, and where it comes from, or who got scammed, suffered, or died is not traceable on a 100 dollar bill people don&#8217;t care where the money comes from.</p>
<p><strong>Having no morals will make you richer a lot faster</strong>, it will also make this world a lot shittier and ironically will not make you any happier. </p>
<p><strong>So my first moral attempt to make money on the Internet is by providing a useful free service and making money through advertising non-deceptive adds</strong>.</p>
<p>I want to see for myself how much traffic I must generate in order to eventually make a full time living online.<br />
For this experiment I need two main things. First, a free service, and second a series of ads on the service.</p>
<p>The first part has been accomplished, obviously is Ibizaah! a free YouTube Video Mixer and Playlist creator.<br />
For the second part I chose <a href="https://associates.amazon.ca" target="_blank">Amazon Associate ads</a>.</p>
<p><center><br />
<img src="http://ibizaah.com/blog/wp-content/uploads/2009/11/amazon-associates_ibizaah.jpg" alt="amazon-associates_ibizaah" title="amazon-associates_ibizaah" width="500" height="329" class="aligncenter size-full wp-image-55" /><br />
</center><br />
</p>
<p>I chose them simply because they were the easiest to apply for. They haven been the fastest at approving my application and they are a very well established and reputable organization.</p>
<p>Their referral rate is 4%. Which I imagine is that if someone spends $100 on Amazon products after clicking one of my adds I get $4 dollars. Because I have no idea how this works I don&#8217;t know if this is a lot or little but I am going to assume is pretty standard.</p>
<p>Big question.<strong> How many visitors would I need to make $2000 a month which would cover all monthly living expenses?</strong><br />
That is my goal. I am guesstimating I would a least need 1500 stead unique visitors a day or about 50,000 visitors a month.</p>
<p>Probably I am very optimistic since that implies that I should be earning 1 dollar for every 25 visitors, is that realistic?<br />
Something tells me it would be more like at least 100 visitors per dollar&#8230; have no idea, we will see.</p>
<p>You are welcome to click on this add and spend $100 to help me figure this out faster.. <img src='http://ibizaah.com/blog/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' /> </p>
<p><center><br />
<a href="http://www.amazon.ca/b?node=916514&#038;tag=ibiyouvidmixa-20&#038;camp=14985&#038;creative=330145&#038;linkCode=ur1&#038;adid=1JA14Y7F8NJKFARMVVNA&#038;"><img src="http://rcm-images.amazon.com/images/G/15/associates/marketplace/music/mktplace-music-468x60.gif" width="468" height="60" border="0" usemap="#boxmap"></a><br />
</center></p>
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		</item>
		<item>
		<title>First Week Traffic &#8211; 3,489 Unique Visitors</title>
		<link>http://ibizaah.com/blog/first-week-traffic-3588-unique-visitors/</link>
		<comments>http://ibizaah.com/blog/first-week-traffic-3588-unique-visitors/#comments</comments>
		<pubDate>Mon, 02 Nov 2009 02:21:59 +0000</pubDate>
		<dc:creator>Migs</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[traffic]]></category>

		<guid isPermaLink="false">http://ibizaah.com/blog/?p=37</guid>
		<description><![CDATA[One week after Ibizaah! went live Google Analytics has counted 3,489 unique visisitors. 70% of vistors came from Spain (where I was born) after Ibizaah! got a small review by one of the most popular blogs in Spain, Putalocura.com in this post. The highest spike happened last Thursday, October 29, the same day Ibizaah! got [...]]]></description>
			<content:encoded><![CDATA[<p>One week after Ibizaah! went live Google Analytics has counted 3,489 unique visisitors.<br />
70% of vistors came from Spain (where I was born) after Ibizaah! got a small review by one of the most popular blogs in Spain, <a href="http://putalocura.com" target="_blank">Putalocura.com</a> in <a href="http://blogs.putalocura.com/torbe/index.php/2009/10/28/a-bailar/" target="_blank">this post</a>.<br />
The highest spike happened last Thursday, October 29, the same day Ibizaah! got the review done by Torbe himself, the owner of Putalocura. That day visits tripled, going from about 500 to 1,463 the next day (thanks Torbe <img src='http://ibizaah.com/blog/wp-includes/images/smilies/icon_wink.gif' alt=';)' class='wp-smiley' />  ).</p>
<p>Here is the screenshot from Google Anaylitics:</p>
<p><center><br />
<img src="http://ibizaah.com/blog/wp-content/uploads/2009/11/Ibizaah_traffic_oct23-Nov01.jpg" alt="Ibizaah_traffic_oct23-Nov01" title="Ibizaah_traffic_oct23-Nov01" width="500" height="453" class="aligncenter size-full wp-image-38" /><br />
</center></p>
<p>Putalocura.com has about 100,000 unique visitors a day and has ranked among the most visited blogs in the world for about 5 years already. <strong>The fastest way to get free traffic to your site is to have a popular blog review your site or product</strong>.<br />
Then is up to you to keep these visitors coming back.<strong> If your site has great content, or your product is something people really want they will come back, if they don&#8217;t.. there is something that needs to be improved</strong>.</p>
<p>In the case of Ibizaah! most first time visitors never came back, bummer.. I am not surprised since Ibizaah! is an application that would be mainly used at parties. Most parties happen during the weekends so it is not surprising that traffic went down the next day. However, this weekend (the first weekend since the traffic spike caused by Putalocura;s review) traffic has not gone up and seems to be stabilizing at about 500 uniques a day.</p>
<p>Still most of these visits come referred from the same review, making visits from Spain about 70% of all the traffic Ibizaah! has received so far in its first week since birth.</p>
<p><strong>Conclusion</strong></p>
<p>It is too early to tell if traffic will keep going down. The best proof that Ibizaah! is a weekend product will be traffic results next weekend. So stay tuned to see if in fact Ibizaah! users come back next weekend!</p>
<p>Ibizaah! is a side project, it is an opportunity to experiment with a product, marketing and learn from the results.<br />
So far, the most effective way to drive traffic to Ibizaah! has been getting a review from a prominent blog.<br />
Now it remains to be seen what else can I do to keep people coming back. Suggestions? </p>
]]></content:encoded>
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		</item>
		<item>
		<title>Getting Traffic to Ibizaah! &#8211; The Blog Strategy</title>
		<link>http://ibizaah.com/blog/getting-traffic-to-ibizaah-the-blog-strategy/</link>
		<comments>http://ibizaah.com/blog/getting-traffic-to-ibizaah-the-blog-strategy/#comments</comments>
		<pubDate>Wed, 28 Oct 2009 00:56:25 +0000</pubDate>
		<dc:creator>Migs</dc:creator>
				<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[MakeUseOf]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[reviews]]></category>

		<guid isPermaLink="false">http://ibizaah.com/blog/?p=12</guid>
		<description><![CDATA[Ibizzah! went live Oct 23, 2009 as a side project to learn the YouTube video API and to experiment with various common online marketing techniques. The main approach to drive traffic to Ibizaah! is to get prominent sites and bloggers to review Ibizaah! and get traffic back from them from their links. On Oct 26 [...]]]></description>
			<content:encoded><![CDATA[<p>Ibizzah! went live Oct 23, 2009 as a side project to learn the YouTube video API and to experiment with various common online marketing techniques.<br />
The main approach to drive traffic to Ibizaah! is to get prominent sites and bloggers to review Ibizaah! and get traffic back from them from their links.<br />
On Oct 26 I went online and found a list of potential blogs to submit Ibizaah! for review.<br />
On the first round I submitted Ibizaah! to 18 different blogs.<br />
Here is the published Google Excel sheet with the list of all blogs -&gt; <a href="http://spreadsheets.google.com/pub?key=te-0yD2deruc7kWFIrNDqUw&amp;output=html">Submission List</a></p>
<p>Only, <a href="http://www.makeuseof.com" target="_blank">MakeUseOf</a> published a review only hours after my submission (here is their review -&gt; <a href="http://www.makeuseof.com/dir/ibizaah-youtube-video-mixer-playlist-creator/" target="_blank">1st review</a>)</p>
<p>Here a screenshot of MakeUseOf.com article on Ibizaah!</p>
<div id="attachment_14" class="wp-caption aligncenter" style="width: 510px"><a href="http://www.makeuseof.com/dir/ibizaah-youtube-video-mixer-playlist-creator/"><img class="size-full wp-image-14" title="MakeUseOf_Ibizaah_500" src="http://ibizaah.com/blog/wp-content/uploads/2009/11/MakeUseOf_Ibizaah_500.jpg" alt="Ibizaah on MakeUseOf.com" width="500" height="552" /></a><p class="wp-caption-text">Ibizaah on MakeUseOf.com</p></div>
]]></content:encoded>
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		<item>
		<title>Ibizaah! is born! &#8211; A YouTube video mixer and playlist creator</title>
		<link>http://ibizaah.com/blog/ibizaah-is-born/</link>
		<comments>http://ibizaah.com/blog/ibizaah-is-born/#comments</comments>
		<pubDate>Sat, 24 Oct 2009 00:33:27 +0000</pubDate>
		<dc:creator>Migs</dc:creator>
				<category><![CDATA[jQuery]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Online Marketing]]></category>
		<category><![CDATA[YouTube API]]></category>

		<guid isPermaLink="false">http://ibizaah.com/blog/?p=1</guid>
		<description><![CDATA[Have you ever used YouTube to DJ at a party and found frustrating having to change among windows while searching for the next song? Basically, if you are listening to a song on YouTube, you cannot search for another song within the same window without interrupting that song, unless you open another window. Not that [...]]]></description>
			<content:encoded><![CDATA[<p>Have you ever used YouTube to DJ at a party and found frustrating having to change among windows while searching for the next song?<br />
Basically, if you are listening to a song on YouTube, you cannot search for another song within the same window without interrupting that song, unless you open another window. Not that that is a real issue for most people, but for some (like me) it is a little annoyance. Anyway, I decided to take a break from coding last week and decided to .. code some more, but this time, for leisure not for work (and one day I&#8217;ll get a life too.. hehe).</p>
<p>I started coding last Monday and yesterday I finished <a href="http://ibziaah.com">Ibizaah!</a>.<br />
Ibizaah! lets you search and play YouTube videos at the same time within the same window. You can also add your search results to a left or right playlist, cross fade sound across videos, and reorder playlist order by drag and drop.<br />
Eventually, I would like to allow users to save their playlists, share them, and even load them from their YouTube accounts.</p>
<p>Go give it a spin at the next party and let me know how it goes!</p>
<p>Here is a screenshot:</p>
<p><center><a href="http://ibizaah.com"><img class="size-full wp-image-4 aligncenter" title="ibizaah-site" src="http://ibizaah.com/blog/wp-content/uploads/2009/10/ibizaah-site.jpg" alt="ibizaah-site" width="450" height="347" /></a></center></p>
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